GOOD...
BODY MASS INDEX (BMI)
- BMI is widely used by the medical profession, is universally accepted and good for population studies
- BMI only measures weight adjusted for specific height
BUT
- BMI has widely accepted limitations for individuals:
- Age (children and elderly)
- Race
- Identifying changes in body composition over time
- Athletes
- Visceral fat
- Does not indicate whether this excess weight is due to increased fat or lean tissue
- BMI can give misleading information about the success of any weight-loss programme, particularly when exercise is part of the regime
BETTER...
WAIST CIRCUMFERENCE
- Recognised as an alternative to BMI for individuals, cheap, easy and quick to measure
BUT
- Accurately taking a waist measurement is:
- Subjective: where is your waist?
- Difficult to repeat
- Invasive
BEST!
BIO ELECTRICAL IMPEDANCE ANALYSIS (BIA)
- Gives a highly personal analysis of health; body fat, muscle mass, hydration – and more
- Is used globally in medical research labs
- Instantly assess body fat status as healthy or unhealthy
- The increased personalised information increases the member’s education about their own body composition compared to a basic weight or BMI reading and can show the impact of lifestyle changes increasing their motivation and compliance
AND
- It is as easy as stepping on a scale
- Non invasive
- Personalised
- Accurate
- Repeatable
- Motivational





